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A Comprehensive Guide: How (And Why) To Plan Your 2018 Aesthetic Practice Marketing Differently – For Your Best Year Ever
It’s Lipo & Botox, Not Lip Gloss & Blush: Why It’s Time (And How) To Put The “Medical” Back In…
Does Size Really Matter? How Savvy (But Smaller) Aesthetic Practices Can Outsmart “Big League” Surgeons & Medical Spas
Defeating The Dreaded “I Found Someone Cheaper”: What To Do About Groupon Med Spas & Patients Leaving Over Price
Patients Want Results, Not Units: How Aesthetic Practices Can Avoid Devaluing Services & Dispelling The “Price Per Unit” Myth, Once…
Playing The Name Game: Is It Better to Brand With The Doctor’s Name, Or A Practice Name? The Answer Might…
From Uninspired to Iconic: How Plastic Surgeons & Aesthetic Providers Can Write A Bio That Captivates Prospective Patients
Half Syringe, Fully Disappointed? A Discussion About Marketing Hype & Industry Fads – And How You Can Steer Clear Of…
You Can’t Treat Happy Patients Like Happy Meals: What Aesthetic Practices Can Learn – And Learn To Avoid – From…
Would You Like Botox With That? What Aesthetic Practices Can Learn – And Learn To Avoid – From McDonald’s (Part…
Strike While The Iron’s Hot: How To Effectively Promote A New Device Or Procedure…Without “Chasing A Fad”
An Insider Tells All: How Much Should You *Really* Budget To Market Your Aesthetic Practice?
